FinanceTechnology

3 Long-Term Investing Trends to Watch in the 2020s

COVID-19, the great accelerator of change, has helped to identify a few of the most influential and profitable long-term investing trends. According to McKinsey, for instance, COVID-19 has widened the gap between leaders and laggards in the global profit curve. Unsurprisingly to those watching the markets, 2020’s most profitable industries included: Semiconductors Pharmaceuticals Software Technology…

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Digital TransformationTechnology

5 Digital Transformation Trends Fueled by COVID-19

COVID-19 has accelerated digital transformation and technological adoption in a number of sectors. Though the crisis has massively disrupted supply chains, productivity, consumption, and financial markets, those very same disruptions have compelled companies around the globe to rethink the way they operate. Every industry has been affected differently by the crisis, but there is one…

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AIDesign

Google I/O 2019 and the Future of Digital Technology

Google I/O 2019 was a window into the future. During their keynote, the world’s biggest search engine revealed their most interesting projects. These tech developments paint a picture of what tomorrow will look like – and it looks like something from a sci-fi movie. Because technology drives today’s fast-paced economy, businesses should pay close attention…

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B2B CopywritingCopywritingDirect Response Copywriting

One Copywriting Structure to Rule Them All

There are almost as many copywriting structures as there are copywriters. While researching this article, I came across one article that listed several dozen structures. But there’s a major problem with copywriting structures… They are simply tactics. When you study copywriting, it’s important to understand strategy and principles … not just tactics. To illustrate the…

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Content Marketing

How to Build Authority with Content Marketing

This week, we’ll look at four key ways to build authority with content marketing. Content marketing — perhaps the biggest marketing trend of the digital age — can be used to help you create: Authority Expertise Thought leadership A platform for your ideas And much more. First, let’s briefly recap what content marketing is. Then…

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